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Andrea in Her Own Words

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T 312.476.7545

F 312.346.8434

"Your approach to legal marketing undoubtedly enhances your firm’s business development ventures. But I was even more intrigued by what your work does for the intangibles: employee morale and the process of building connection points with clients, prospects, and recruits."

Andrea Mac

Andrea Mac lends her talents to Levenfeld Pearlstein:

  • As the firm’s Chief Marketing & Engagement Officer,
  • where she directs the Marketing, Business Development, and Client Relationship teams
  • and leads to help create a new kind of experience for their clients

In her career she has:

  • Introduced unprecedented transparency to working with lawyers and firms, typically a secretive bunch
  • Executed a client experience program that actually generates revenue; and
  • Drove innovation in how professional service firms engage

This has been demonstrated through:

  • Groundbreaking use of video;
  • Unique recruiting approaches;
  • Client feedback programs;
  • Leveraging  data to drive strategy; and
  • Charitable partnerships that impact.

 Her work has been praised by:

Professionally obsessed with:

  • KPIs
  • Communication planning
  • Creating connections

Personally:

  • Is married
  • Has four kids
  • Lives in Glen Ellyn
  • Reads a book a week

Common Andrea phrases include:

  • “I have an idea.”
  • “I refuse to accept that.”
  • “I'd rather go first.”
  • “Thank you.”

Education
Dominican University, B.A., cum laude

Q&A

What was your favorite vacation?
Probably Bocas del Toro, Panama with my kids or three weeks in Italy with my best friend in college.
1. Competition
2. Strategic
3. Ideation
4. Command
5. Focus
What purchase of $100 or less has most positively impacted your life in the last six months (or in recent memory)?
For the bargain price of $1.99, I recently purchased the WeCroak app. The WeCroak app is inspired by a Bhutanese folk saying: to be a happy person, one must contemplate death five times daily. Each day, I receive five invitations to stop and think about life and death. The notifications come at random times and are usually a thought-provoking quote or story. While this might seem depressing to some, it reminds me to keep things in perspective, focused on my goals and to make the most of my time here.

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